Accru Hobart
Redesign of service and content pillar pages for the financial services specialisation.
“The redesign of our service and pillar content pages, along with a new lead magnet, have markedly increased our visibility and the volume of enquiries for our specialised financial services.”
Tim Lane, Partner
Overview
Accru Hobart is a large Australian accounting group with worldwide reach through a partnership with MGI.
Accru Hobart Managing Partner, Tim Lane, approached us to assist with increasing online visibility of their financial services specialisation.
We redesigned 6 service pages in the financial services specialisation for improved conversion, and created 2 new content pillar pages with lead magnets for the key business valuation and practice sale services.
Redesigned service pages
Best practice redesign of structure, visual design and copy for increased conversions.
Content pillar pages
Long form pages on topics Accru wishes to rank for with internal linking to service pages.
Valuation guide lead magnet
Downloadable valuation guide behind an opt in form with custom lander and thanks pages.
Activecampaign integration
Integration with Activecampaign lists and automated welcome sequence.
Other projects
See what else is possible.
Helen Mitas
Moloney Consulting
myHRexperts
Subscription membership site with multiple membership tiers, providing access to templates and online courses.
See if we’re a fit.
